Draft:DLC Spring 2012 Class Projects/Russ Smith (Mktg 335)
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Class Location, Days and Times
- Marketing 335: Buyer Behavior
- Travel Study
- Blended Delivery
Goals
- To consider the requirements for creating a competitive position for a travel destination in the market-place.
- To become familiar with the internet as a communication tool useful for branding and promoting a destination.
Software
Project 1: Constructing a Webpage
Project webpages will be created with WordPress.
Step 1: Set-Up an Account
Step 2: Building Your Page
- Click on the link titled How to Create a Static Web Site Online SoftChalk Training
Project 2: Creating a Facebook FanPage
Facebook's Guide to Creating Fan Pages